Hard Lesson Learned

This week I lost $1700 worth of sales I made last week. Long story short, both clients have pending applications and have not returned my phone calls in over a week. That is never a good sign. BOTH of them were internet leads from VA. I don't like to assume anything without getting the facts, but here is what I think happened.

Mr. Slick Agent came in and found out what plans I put them in and used whatever methods he or she utilized to sell them a plan with a lower premium. I ONLY sell the best of the best plans based on some specific criteria. I will only sell the bottom of the barrel plans when all options have been exhausted. It is a shame that people sign up for plans simply because the premium is 10%-25% lower. Most of the plans these people sign up for that are cheaper have more holes in them then swiss cheese. The savvy person would ask themselves, "why is this plan so much cheaper and what am I giving up?" The less than savvy client will say, "WOW, I get the same benefits but the premium is that much lower, sign me up..." Yep, a smooth talking agent triumphs. You cannot fix stupid!!!

I was only able to put together one deal this week so that put my AV in right at $2000. I had a few appts. lined up for this week that would have netted me about $15,000 AV, but they both did not show up for the appt., nor did they return my message or e-mails. One of those clients would have been able to save about $10,000+ per year based on some of my ideas. Do you think if I was able to save YOU $10,000 you might take 10 minutes to hear what I have to say????????? 99% of intelligent people I think would be glad to give me 10 minutes. The other 10% are the X factor.....These normally include engineers and accountants. Here is something to think about. Imagine somebody came up to me or you and asked what I do for a living. Which response below to do you think is the best, worst, etc.????????

1) I'm an insurance agent.
2) I own a life and health insurance agency.
3) I specialize in helping small business owners increase their bottom line by paying for their medical expenses with pre-tax dollars, while increasing their net worth in a tax-free account.
4) I will sell you the largest commisioned plan available because I want to purchase an Austin Martin DB9 and I need the money....
5) I sell value and can lease anything you want. Would you like to lease an insurance plan? You can trade it in when you're ready to get a different one!

The upcoming week is going to be awesome....Until next time.........